Data protection

Unless otherwise stated below, the provision of your personal data is neither required by law nor contractually, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it has no consequences. This only applies if no other information is provided during subsequent processing operations. “Personal data” means any information relating to an identified or identifiable natural person.

Server log files
You can visit our websites without providing any personal information.
Every time you access our website, usage data is transmitted to us or our web host/IT service provider through your Internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider.
The processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR out of our overriding legitimate interest in ensuring trouble-free operation of our website and in improving our offering.

Your data will be transmitted to Canada, among other places. There is an adequacy decision from the EU Commission for data transfers to Canada.

Contact

Responsible person
Contact us if you wish. The person responsible for data processing is: Kevin Herbst, Neumann-Reichardt-Straße 27-33, 22041 Hamburg Germany, 040 / 23 96 98 85, service@men-of-mayhem.com

Initiative contact from the customer via email
If you initiate business contact with us via email, we will only collect your personal data (name, email address, message text) to the extent provided by you. The data processing serves to process and answer your contact request.
If the contact is used to carry out pre-contractual measures (e.g. advice if you are interested in buying, preparing an offer) or concerns a contract that has already been concluded between you and us, this data processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR.

If contact is made for other reasons, this data processing is carried out on the basis of Article 6 Paragraph 1 Letter f GDPR due to our overriding legitimate interest in processing and answering your request. In this case, you have the right, for reasons arising from your particular situation, to object at any time to this processing of your personal data based on Article 6 Paragraph 1 Letter f of the GDPR.
We only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

Collection and processing of applications via email
If you are interested, site visitors can apply by email for vacant vacancies advertised on our website. We only collect your personal data to the extent provided by you. This includes your contact details (e.g. name, email address, telephone number), information about your professional qualifications and training, information about further professional training and performance-specific evidence.
The data processing serves the purpose of contacting you and deciding whether to establish an employment relationship with you. Providing the data is necessary to carry out the application process. Your personal data is processed on the basis of Article 6 Paragraph 1 Letter b GDPR in conjunction with Section 26 Paragraph 1 BDSG in order to carry out pre-contractual measures (going through the application process to initiate an employment contract).
If you have given us your consent to process personal data for inclusion in our applicant pool, for example by ticking a checkbox, the processing is carried out on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent to us at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation.
If special categories of personal data within the meaning of Article 9 Paragraph 1 GDPR are requested from applicants as part of the application process, such as information on the degree of severe disability, this is done on the basis of Article 9 Paragraph 2 Letter b. GDPR, so that we can exercise the rights under labor law and social security and social protection law and fulfill our obligations in this regard.
We store your personal data for as long as this is necessary to decide on your application. Your data will then be deleted after six months at the latest, unless you have consented to further processing and use. If an employment relationship is established following the application process, the data provided will be further processed on the basis of Article 6 Paragraph 1 Letter b GDPR in conjunction with Section 26 Paragraph 1 BDSG for the purposes of implementing the employment relationship and then transferred to the personnel file .

Customer account orders

Customer account
When you open a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. Processing is carried out on the basis of Article 6 Paragraph 1 Letter a GDPR with your consent. You can revoke your consent at any time by notifying us, without this affecting the lawfulness of the processing carried out based on your consent before its revocation. Your customer account will then be deleted.

Collection, processing and transfer of personal data when placing orders
When you place an order, we only collect and process your personal data to the extent that this is necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR and is necessary for the fulfillment of a contract with you.
Your data will be passed on, for example, to the shipping companies and dropshipping providers you have chosen, payment service providers, service providers for order processing and IT service providers. In all cases we strictly observe the legal requirements. The amount of data transmission is limited to a minimum.

Your data will be transmitted to Canada, among other places. There is an adequacy decision from the EU Commission for data transfers to Canada.

Advertising


Use of the email address to send newsletters
Regardless of the contract processing, we use your email address exclusively for our own advertising purposes to send newsletters, provided you have expressly agreed to this. Processing is carried out on the basis of Article 6 Paragraph 1 Letter a GDPR with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation. You can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the distribution list.

Your data will be passed on to a service provider for email marketing as part of order processing. It will not be passed on to other third parties.

Use of the email address to send direct mail
We use your email address, which we received as part of the sale of a good or service, to electronically send advertising for our own goods or services that are similar to those that you have already purchased from us, to the extent that you do so have not objected to use. Providing the email address is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in direct advertising. You can object to this use of your email address at any time by notifying us. The contact details for exercising your objection can be found in the legal notice. You can also use the link provided in the promotional email. There are no costs for this other than the transmission costs according to the basic tariffs.

Using Omnisend
Our email newsletters are sent via the technical service provider Omnisend (Soundest Ltd., Unit a3, Gateway Tower, 32 Western Gateway, London E16 1YL, United Kingdom), to whom we pass on the data you provided when registering for the newsletter. This transfer is carried out in accordance with Article 6 Paragraph 1 Letter f of the GDPR and serves our legitimate interest in using an advertising-effective, secure and user-friendly newsletter system. The data you enter to receive the newsletter (e.g. email address) is stored on Omnisend's servers in the EU.

Omnisend uses this information to send and statistically evaluate the newsletters on our behalf. For evaluation purposes, the emails sent contain so-called web beacons or tracking pixels, which represent single-pixel image files that are stored on our website. This makes it possible to determine whether a newsletter message was opened and which links, if any, were clicked on. Technical information is also collected (e.g. time of access, IP address, browser type and operating system). The data is only collected pseudonymously and is not linked to your other personal data; direct personal reference is excluded. This data is used exclusively for statistical analysis of newsletter campaigns. The results of these analyzes can be used to better adapt future newsletters to the interests of the recipients. If you would like to object to data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.

Furthermore, in accordance with Article 6 Paragraph 1 Letter f of the GDPR, Omnisend can itself use this data based on its own legitimate interest in the needs-based design and optimization of the service as well as for market research purposes, for example to determine which countries the recipients come from. However, Omnisend does not use the data of our newsletter recipients to write to them ourselves or to pass them on to third parties.

We have concluded an order processing agreement with Omnisend, by which we oblige Omnisend to protect our customers' data and not to pass it on to third parties.

You can view Omnisend’s privacy policy here: https://www.omnisend.com/privacy



Shipping service provider merchandise management

Passing on the email address to shipping companies for information about shipping status
We pass on your email address to the transport company as part of the contract processing, provided you have expressly agreed to this in the ordering process. The purpose of the transfer is to inform you by email about the shipping status. Processing is carried out on the basis of Article 6 Paragraph 1 Letter a GDPR with your consent. You can revoke your consent at any time by notifying us or the transport company, without affecting the lawfulness of the processing carried out based on your consent before its revocation.

Use of an external merchandise management system
We use an inventory management system to process the contract as part of order processing. For this purpose, your personal data collected as part of the order will be sent to

Alaiko GmbH, Sandstrasse 33, 80335 Munich
transmitted.

The processing of your personal data serves the purpose of fulfilling the contract concluded with you and is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR.

Payment service provider

Use of PayPal
We use the PayPal payment service from PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The data processing serves the purpose of being able to offer you payment via the payment service. By selecting and using payment via PayPal, the data required for payment processing will be transmitted to PayPal in order to be able to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR.

All PayPal transactions are subject to the PayPal Privacy Policy. You can find these at https://www.paypal.com/de/webapps/mpp/ua/privacy-full

Using PayPal Plus
We use the PayPal Plus payment service from PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The data processing serves the purpose of being able to offer you payment via the payment service. By selecting and using payment via PayPal, credit card via PayPal, direct debit via PayPal, the data required for payment processing will be transmitted to PayPal in order to be able to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR.
For individual payment methods such as credit card via PayPal, direct debit via PayPal, PayPal reserves the right to obtain credit information based on mathematical and statistical procedures using credit agencies. For this purpose, PayPal sends the personal data required for a credit check to a credit agency and uses the information received about the statistical probability of non-payment to make a balanced decision about the establishment, implementation or termination of the contractual relationship. The credit report can contain probability values ​​(score values) that are calculated on the basis of scientifically recognized mathematical-statistical methods and whose calculation includes, among other things, address data. Your concerns will be considered in accordance with the statutory provisions. The data processing serves the purpose of checking your creditworthiness to initiate a contract. The processing is carried out on the basis of Article 6 Paragraph 1 Letter f of the GDPR due to our overriding legitimate interest in protecting against non-payment if PayPal makes advance payments.
For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Article 6 Paragraph 1 Letter f of the GDPR by notifying PayPal. The provision of the data is necessary for the conclusion of the contract with the payment method you require. Failure to provide this means that the contract cannot be concluded using the payment method you have chosen.

Using PayPal Express
We use the PayPal Express payment service from PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The data processing serves the purpose of being able to offer you payment via the PayPal Express payment service.

In order to integrate this payment service, it is necessary for PayPal to collect, store and analyze data (e.g. IP address, device type, operating system, browser type, location of your device) when you access the website. Cookies can also be used for this purpose. The cookies enable your browser to be recognized.
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 Paragraph 1 Sentence 1 TTDSG in conjunction with Article 6 Paragraph 1 Letter a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation.
By selecting and using PayPal Express, the data required for payment processing will be transmitted to PayPal in order to be able to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR.
Further information on data processing when using the PayPal Express payment service can be found in the associated data protection declaration at https://www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS

Using PayPal Check-Out
We use the PayPal Check-Out payment service from PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The data processing serves the purpose of being able to offer you payment via the payment service. By selecting and using payment via PayPal, credit card via PayPal, direct debit via PayPal or “Pay later” via PayPal, the data required for payment processing will be transmitted to PayPal in order to be able to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR.

Cookies can be stored here, which enable your browser to be recognized. The resulting data processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in a customer-oriented offer of different payment methods. You have the right to object to this processing of personal data concerning you at any time for reasons relating to your particular situation.

Credit card via PayPal, direct debit via PayPal & “Pay later” via PayPal
For individual payment methods such as credit card via PayPal, direct debit via PayPal or “Pay later” via PayPal, PayPal reserves the right, if necessary, to obtain credit information based on mathematical and statistical methods using credit agencies. For this purpose, PayPal sends the personal data required for a credit check to a credit agency and uses the information received about the statistical probability of non-payment to make a balanced decision about the establishment, implementation or termination of the contractual relationship. The credit report can contain probability values ​​(score values) that are calculated on the basis of scientifically recognized mathematical-statistical methods and whose calculation includes, among other things, address data. Your concerns will be considered in accordance with the statutory provisions. The data processing serves the purpose of checking your creditworthiness to initiate a contract. The processing is carried out on the basis of Article 6 Paragraph 1 Letter f of the GDPR due to our overriding legitimate interest in protecting against non-payment if PayPal makes advance payments.
For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Article 6 Paragraph 1 Letter f of the GDPR by notifying PayPal. The provision of the data is necessary for the conclusion of the contract with the payment method you require. Failure to provide this means that the contract cannot be concluded using the payment method you have chosen.

Third Party
If you pay using a third-party payment method, the data required to process the payment will be transmitted to PayPal. This processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR. To carry out this payment method, PayPal may then pass on the data to the respective provider. This processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR. Local third parties can be, for example:

  • Sofort (SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany)
  • giropay (Paydirekt GmbH, Stephanstr. 14-16, 60313 Frankfurt am Main)


Purchase on account via PayPal
When paying via the purchase invoice payment method, the data required for payment processing is first transmitted to PayPal. To carry out this payment method, PayPal will then transmit the data to Ratepay GmbH (Franklinstraße 28-29, 10587 Berlin; "Ratepay") in order to be able to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR. Ratepay may carry out a credit report based on mathematical-statistical procedures (probability or score values) using credit agencies according to the process described above. The data processing serves the purpose of checking your creditworthiness to initiate a contract. The processing is carried out on the basis of Article 6 Paragraph 1 Letter f of the GDPR due to our overriding legitimate interest in protecting against non-payment if Ratepay makes advance payments. Further information on data protection and which credit agencies use Ratpay can be found at https://www.ratepay.com/legal-payment-dataprivacy/ and https://www.ratepay.com/legal-payment-creditagencies/ .

Further information on data processing when using PayPal can be found in the associated data protection declaration at https://www.paypal.com/de/webapps/mpp/ua/privacy-full .

Using IMMEDIATELY
We use the payment service provider SOFORT GmbH, (Theresienhöhe 12, 80339 Munich, Germany; “SOFORT”) to process payments on our website. Sofort GmbH is a company of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). The data processing serves the purpose of being able to offer you various payment methods through payment processing via the payment service provider SOFORT. If you have chosen the payment option, the data required for payment processing will be transmitted to SOFORT. This data processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR. Further information on data processing when using the payment service provider SOFORT can be found at https://www.sofort.com/1.0/shared/content/legal/terms/de-DE/SOFORT/ and https://www.klarna.com/sofort / .
Use of the payment service provider Stripe
We use the Stripe payment service from Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland) on our website. The data processing serves the purpose of being able to offer you payment via the payment service. By selecting and using Stripe, the data required for payment processing will be transmitted to Stripe in order to be able to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR.
Stripe reserves the right, if necessary, to obtain credit information based on mathematical and statistical methods using credit agencies. For this purpose, Stripe transmits the personal data required for a credit check to a credit agency and uses the information received about the statistical probability of non-payment to make a balanced decision about the establishment, implementation or termination of the contractual relationship. The credit report can contain probability values ​​(score values) that are calculated on the basis of scientifically recognized mathematical-statistical methods and whose calculation includes, among other things, address data. Your concerns will be considered in accordance with the statutory provisions. The data processing serves the purpose of checking your creditworthiness to initiate a contract. The processing is carried out on the basis of Article 6 Paragraph 1 Letter f of the GDPR due to our overriding legitimate interest in protecting against non-payment if Stripe makes advance payments.
For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Article 6 Paragraph 1 Letter f of the GDPR by notifying Stripe. The provision of the data is necessary for the conclusion of the contract with the payment method you require. Failure to provide this means that the contract cannot be concluded using the payment method you have chosen.
All Stripe transactions are subject to the Stripe Privacy Policy. You can find these at https://stripe.com/de/privacy 
Use of the payment service provider Mollie
We use the payment service provider Mollie BV (Keizersgracht 313, 1016 EE Amsterdam, Netherlands; “Mollie”) to process payments on our website. The data processing serves the purpose of being able to offer you various payment methods through payment processing via the payment service provider Mollie. If you have chosen one of the payment options from the payment service provider Mollie, the data required to process the payment will be transmitted to Mollie. This includes your payment details (for example bank account number or credit card number), your IP address, your internet browser and device type and, in some cases, your first and last name, your address details and information about the product or service you purchased from us. This data processing is carried out on the basis of Article 6 Paragraph 1 Letter b GDPR. Further information on data processing when using the payment service provider Mollie can be found in the associated data protection declaration https://www.mollie.com/de/privacy

Cookies

Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on a user's computer system. When a user accesses a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string that allows the browser to be uniquely identified when the website is accessed again.
Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be notified before cookies are set and decide individually whether to accept them and prevent the storage of the cookies and the transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to fully use all of the functions of this website.
You can find out how you can manage cookies in the most important browsers (including deactivating them) using the links below:
Technically necessary cookies
Unless otherwise stated in the data protection declaration below, we only use these technically necessary cookies for the purpose of making our offering more user-friendly, effective and secure. Cookies also enable our systems to recognize your browser even after you change pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For this it is necessary that the browser is recognized even after a page change.
The use of cookies or comparable technologies is based on Section 25 Paragraph 2 TTDSG. Your personal data is processed on the basis of Article 6 Paragraph 1 Letter f of the GDPR due to our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offering.
You have the right to object to this processing of personal data concerning you at any time for reasons relating to your particular situation.

How to use GDPR Compliance Pro
We use the GDPR Compliance Pro 2018 cookie consent tool from PrestaChamps.com from SC Wedis Complany SRL (Strada Tudor Vladimirescu nr. 19, Târgu Mureș, Romania; "PrestaChamps") on our website.
The plug-in enables you to give consent to data processing via the website, in particular the setting of cookies, and to make use of your right to revoke consent that has already been given. The data processing serves the purpose of obtaining and documenting the necessary consent for data processing and thus complying with legal obligations.

Cookies are used for this purpose, which, among other things, save the consent status and, if necessary, transmit it to PrestaChamps. This data will not be passed on to other third parties.
Data processing is carried out to fulfill a legal obligation based on Article 6 Paragraph 1 Letter c GDPR.
Further information on data protection at PrestaChamps can be found at: https://www.prestachamps.com/en/content/10-privacy-policy


Advertising tracking analysis

Use of Google Analytics 4
We use the web analysis service Google Analytics from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator.
The following information can be collected, among other things: IP address, date and time of page access, click path, information about the browser you use and the device you use, pages visited, referrer URL (website through which you visit our website). website), location data, purchasing activities. Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices and any other data that Google has about you.

The IP address is previously shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area.

The processing of your personal data takes place with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation.

The information generated in this way about your use of this website is usually transmitted to a Google server in the USA and stored there. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and is therefore obliged to comply with European data protection principles. Both Google and US government authorities have access to your data.

Further information on terms of use and data protection can be found at https://policies.google.com/technologies/partner-sites and at https://policies.google.com/privacy?hl=de&gl=de .

How to use Shopify statistics
We use the statistics and analysis functions of Shopify International Limited (2nd Floor Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland; "Shopify") on our website as part of order processing. Shopify is an affiliated company of Shopify Inc. (151 O'Connor Street, Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).

The data processing serves the purpose of analyzing this website and its visitors. For this purpose, data is stored for marketing and optimization purposes and made available in reports, analyzes and statistics. The following device information is collected and processed, among other things: information about the web browser, the IP address, the time zone and some of the cookies that are installed on your device. When you navigate the website, information about the websites or products you visit, the referrer URL (the website from which you accessed our website), and information about how you interact with the website are also collected. This uses technologies such as cookies, web beacons, tags and pixels (electronic files that collect information about how you navigate the website).
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 Paragraph 1 Sentence 1 TTDSG in conjunction with Article 6 Paragraph 1 Letter a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation.
You can find more information about data protection at Shopify at https://www.shopify.com/de/legal/datenschutz , information about the order processing contract at https://www.shopify.com/de/legal/dpa and information about the cookies used at https://www.shopify.com/de/legal/cookies .

Using the Meta Pixel
We use the Meta Pixel from Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "Meta") on our website.
Meta and we are jointly responsible for the collection of your data when you integrate the service and the transmission of this data to Meta. The basis for this is an agreement between us and Meta on the joint processing of personal data, in which the respective responsibilities are determined. The agreement can be accessed at https://de-de.facebook.com/legal/terms/businesstools . Thereafter, we are in particular responsible for fulfilling the information obligations in accordance with Articles 13 and 14 of the GDPR, for compliance with the security requirements of Article 32 of the GDPR with regard to the correct technical implementation and configuration of the service, and for compliance with the obligations under Article 33 , 34 GDPR, to the extent that a personal data breach affects our obligations under the joint processing agreement. Meta is responsible for enabling the rights of those affected in accordance with Articles 15 - 20 of the GDPR, of complying with the security requirements of Article 32 of the GDPR with regard to the security of the service and of fulfilling the obligations under Articles 33 and 34 of the GDPR insofar as there is a violation of protection of personal data affects Meta's obligations under the Joint Processing Agreement.
The purpose of the application is to target visitors to the website with interest-based advertising on the social networks Facebook and Instagram. For this purpose, Meta's remarketing tag was implemented on the website. This tag is used to establish a direct connection to the meta servers when you visit the website. This sends information to the meta server about which of our pages you have visited. Meta assigns this information to your personal Facebook and/or Instagram user account. When you visit the social networks Facebook or Instagram, you will be shown personalized, interest-based ads.
The application also serves the purpose of creating conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag, as well as what actions were taken after being redirected to this website. However, we do not receive any information that can be used to personally identify users.
Your data may be transferred to the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself according to the TADPF and is therefore obliged to comply with European data protection principles.
The processing of your personal data takes place with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation.
You can deactivate the “Custom Audiences” remarketing function here. Further information on how Meta collects and uses data, your rights in this regard and options for protecting your privacy can be found in Meta's data protection information at https://www.facebook.com/about/privacy/ .

Use of Google Ads conversion tracking
We use the online advertising program “Google Ads” on our website and, in this context, conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google).
If you click on an ad placed by Google, a cookie for conversion tracking will be stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to that page. Each Google Ads customer receives a different cookie. There is therefore no possibility that cookies can be tracked via the websites of Ads customers.
The information collected using the conversion cookie is used to create conversion statistics. Here we find out the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users.
Your data may be transmitted to Google LLC servers in the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and is therefore obliged to comply with European data protection principles.
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 Paragraph 1 Sentence 1 TTDSG in conjunction with Article 6 Paragraph 1 Letter a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation.
Further information and Google's privacy policy can be found at: https://www.google.de/policies/privacy/

Using the Pinterest tag
We use the Pinterest tag from Pinterest Europe Limited (Palmerston House, 2nd, Fenian Street, Floor, Dublin 2, Ireland "Pinterest") on our website.

The purpose of the application is to target visitors to the website with interest-based advertising on the social network Pinterest. For this purpose, the Pinterest conversion tag was implemented on the website. This tag creates a direct connection to the Pinterest servers when you visit the website. This sends information to the Pinterest server about which of our pages you have visited. Pinterest assigns this information to your personal Pinterest user account if you are logged in to the social network. When you visit Pinterest, you will then see personalized, interest-based Pinterest ads.
If you access our website via a pin on the social network Pinterest, a cookie for conversion tracking will be stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, Pinterest and we can recognize that you clicked on the pin and were redirected to that page. The information collected using the conversion cookie serves the purpose of creating conversion statistics and thus optimizing our website. The following information, among others, can be processed here: total number of users who clicked on one of our pins and were redirected to our website, sub-pages visited on our website (e.g. category or product pages), search queries on our website, your shopping cart contents, completed ones Transactions.
Your data may be transferred to the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Pinterest is not certified according to the TADPF. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard -contractual-clauses-scc_de .
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 Paragraph 1 Sentence 1 TTDSG in conjunction with Article 6 Paragraph 1 Letter a GDPR. Your personal data will be processed with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation.
Further information on how Pinterest collects and uses data, your rights in this regard and options for protecting your privacy can be found in Pinterest's data protection information at https://policy.pinterest.com/de/privacy-policy .

How to use TikTok Pixels
On our website we use the TikTok pixel from TikTok Technology Limited (10 Earlsfort Terrace, Dublin, D02 T380, Ireland; “TikTok Ireland”) and TikTok Information Technologies UK Limited (6th Floor, One London Wall, London, EC2Y 5EB, United Kingdom; “TikTok UK”). Both companies are jointly responsible for data processing (hereinafter “TikTok”).
The data processing serves the purpose of identifying and analyzing our customers' website access as well as to better address customers by placing targeted advertisements and to evaluate the effectiveness of advertisements on TikTok. To do this, TikTok uses technologies such as cookies and pixels that enable your browser to be recognized. The following information, among other things, can be collected and transmitted to TikTok: date and time of the visit, information about the browser and device type you use, screen resolution, IP address. TikTok can assign this information to your personal TikTok user account. Usage profiles can be created from the data collected in this way using pseudonyms. However, it is not possible to personally identify users.
Your data may be transferred to third countries, such as the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). TikTok is not certified according to the TADPF. The transfer of data to the USA and to third countries without an adequacy decision is based, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://commission.europa.eu/law/law-topic/data-protection/international -dimension-data-protection/standard-contractual-clauses-scc_de .
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 Paragraph 1 Sentence 1 TTDSG in conjunction with Article 6 Paragraph 1 Letter a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation.
Further information on data protection can be found at https://www.tiktok.com/legal/new-privacy-policy?lang=de-DE and https://ads.tiktok.com/i18n/official/policy/controller-to -controller .


Plugins and others

Using Google Tag Manager
We use the Google Tag Manager from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
This application manages JavaScript tags and HTML tags, which are used to implement tracking and analysis tools in particular. The data processing serves the purpose of tailoring and optimizing our website.
The Google Tag Manager itself neither stores cookies nor processes personal data. However, it enables the triggering of additional tags that can collect and process personal data.
Further information on terms of use and data protection can be found here .

Using Cloudflare
We use the content delivery network Cloudflare CDN from Cloudflare Inc. (101 Townsend St, San Francisco, CA 94107, USA; “Cloudflare”) on our website. This is a supra-regional network of servers in various data centers to which our web server connects and through which certain content on our website is delivered.
The data processing serves the purpose of optimizing the loading times of our website and thus making our offering more user-friendly.
The following information, among others, may be collected: IP address, system configuration information, information about traffic to and from customer websites (so-called server log files).
Your data may be transferred to the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Cloudflare has certified itself according to the TADPF and is therefore committed to complying with European data protection principles.
Your personal data is processed on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in the needs-based and targeted design of the website. For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Article 6 Paragraph 1 Letter f of the GDPR.
Further information on data protection when using Cloudflare can be found at https://www.cloudflare.com/de-de/privacypolicy/ .

Use of Google Maps
On our website we use the function for embedding GoogleMaps maps from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland, "Google").
The function enables the visual representation of geographical information and interactive maps. Google also collects, processes and uses data from visitors to the websites when they access the pages in which Google Maps maps are integrated.

Your data may also be transmitted to the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and is therefore obliged to comply with European data protection principles.
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 Paragraph 1 Sentence 1 TTDSG in conjunction with Article 6 Paragraph 1 Letter a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation.
Further information on how Google collects and uses data can be found in Google's data protection information at https://www.google.com/privacypolicy.html . There you also have the opportunity to change your settings in the data protection center so that you can manage and protect your data processed by Google.

Use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube") on our website. YouTube is a partnership with Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”) affiliated company.

The function displays videos stored on YouTube in an iFrame on the website. The “Extended data protection mode” option is activated. This means that YouTube does not store any information about website visitors. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transferred to the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). YouTube has certified itself according to the TADPF and is therefore obliged to comply with European data protection principles.
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 Paragraph 1 Sentence 1 TTDSG in conjunction with Article 6 Paragraph 1 Letter a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation.
Further information on the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy can be found in YouTube's data protection information at https://www.youtube.com/t/privacy .


Rights of those affected and storage period

Duration of storage
After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then taking into account statutory retention periods, in particular tax and commercial law, and then deleted after the deadline has expired, unless you have agreed to further processing and use.

Rights of the data subject
If the legal requirements are met, you are entitled to the following rights in accordance with Articles 15 to 20 of the GDPR: right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 Para. 1 GDPR, you have the right to object to processing based on Art. 6 Para. 1 f GDPR, as well as to processing for the purpose of direct advertising.


Right to lodge a complaint with the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that your personal data is not being processed lawfully.

You can lodge a complaint with, among other things, the supervisory authority responsible for us, which you can reach using the following contact details:

Hamburg Commissioner for Data Protection and Freedom of Information
Ludwig-Erhard-Str 22, 7th floor
20459 Hamburg
Tel.: +49 40 428544040
Fax: +49 40 428544000
Email: mailbox@datenschutz.hamburg.de


Right to object
If the personal data processing listed here is based on our legitimate interest in accordance with Article 6 Paragraph 1 Letter f of the GDPR, you have the right to object to this processing at any time with future effect for reasons arising from your particular situation.

After an objection has been made, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate reasons for the processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

If personal data is processed for direct advertising purposes, you can object to this processing at any time by notifying us. After an objection has been made, we will stop processing the data concerned for the purpose of direct advertising.

last updated: November 29, 2023